You may recall our earlier blog post about well-known food researcher Brian Wansink resigning after questions were raised about his research.
We recently came across a piece in the New Yorker about a previous Wansink-related kerfuffle. Messing with data is one thing. Messing with the “Joy of Cooking” cookbook, however, is just stirring up trouble. We encourage you to click on the link for an illustration of research findings’ potential impact on the real world, and why sound research design matters.